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This day in search marketing history: February 1

Google accuses Bing of copying its search results

In 2011, the headline Google: Bing Is Dishonest, Copying Our Search Results looked first on Search Engine Land.

As Danny Sullivan reported: “Google has sprint a sting operation that it says proves Bing has been looking out at what folks be taught about on Google, the web sites they favor out from Google’s results, then uses that knowledge to enhance Bing’s enjoy search listings.”

The story in truth began in Could also simply 2010, when Google observed that Bing was returning the the same web sites as Google when someone would enter peculiar misspellings. By October 2010, the results for Google and Bing had a well-known better overlap than in old months. In the slay, Google created a honeypot page to inform up at the head of 100 “synthetic” searches (queries that few folks, if somebody, would ever enter into Google).

This story purchased picked up by dozens of media retailers as both companies purchased precise into a public confrontation and blog posts.

Google known as Bing’s search results a “low-fee imitation.”

Meanwhile, Bing known as the sting operation a “stare-novelesque stunt” and defended their monitoring of particular person exercise to steer Bing’s search results.

And all this took place on the the same day as Bing’s Future of Search Tournament, the save the Google-Bing dispute raged on in particular person.

Oh what a day.


Also on in this point in time


Auto-tagging added to Google Service provider Center free listings

2022: Tagging added URL parameters to your monitoring URLs for better analytics and measurements.


Microsoft rolls out portfolio repeat techniques and automatic integration with Google Impress Manager

2022: The portfolio characteristic automatically adjusted bidding all the contrivance thru more than one campaigns to steadiness below- and over-performing campaigns that shared the the same bidding strategy.


Google Search launches about this consequence characteristic

2021: The characteristic helped searchers be taught more about the search consequence or search characteristic they had been in clicking on.


Google adds Black-owned alternate set to product results

2021: The set be taught “identifies as Black-owned” and showed in the product itemizing results inner Google Taking a assume.


Entrepreneurs say COVID vaccines build hope for snappy return of in-particular person events

2021: Entrepreneurs had been seeing an conclude to instances that enjoy made alternate travel to coaching seminars, conferences and alternate reveals unsafe.


Video: Crack of morning time Beobide on Google confirmed vs unconfirmed algorithm updates

2021: On this installment of Barry Schwartz’s vlog sequence, he also chatted with Beobide about the page journey replace.


Bing Commercials rolls out multiuser salvage entry to with single sign-on

2018: Multi-Particular person Win entry to allowed customers to enjoy one email and password to salvage entry to the final Bing Commercials accounts they space up.  


Restaurant owners can now edit menu listings in Google My Industry

2018: This made it you may presumably imagine to build a structured restaurant menu for expose in cell search listings at once in Google My Industry.


Google Assistant adds new media capabilities sooner than HomePod launch

2018: That you may now wake up to a favorite playlist and use dispute to favor up the save you left off with Netflix reveals. 


Google wins ‘appropriate to be forgotten’ case in Jap high court docket

2017: Japan’s high court docket dominated that search results are a construct of speech entitled to protection.


Google’s Unfounded Locksmith Problem Once All yet again Hits The New York Events

2016: Companies, in most cases no longer basically based fully in the local space, space up fraudulent locations inner Google Maps to trick the algorithm into pondering they had been locally basically based fully.


Valentine’s Day Searches Open Now: When They’ll Peak Depends On The Category

2016: Recordsdata from Bing equipped key traits on Valentine’s Day-connected searches — including gifts, sweet, flowers, restaurants and jewellery — and advert efficiency.


Google Search iOS App Provides “I’m Feeling Irregular” To 3D Contact

2016: Onerous urgent on the app brought up a menu for the “I’m Feeling Irregular” button.


Google Increasing Candidate Playing cards, Will Also Provide Famous Vote casting Reminders

2016: In search and Google Now, customers had been ready to salvage a combination of candidate-generated content and third-social gathering content about the primaries and the election.


The save Yahoo Could All yet again Compete In Search: Mobile

2014: With the best content and particular person journey, Yahoo will enjoy generated new “search” utilization and advert income from cell.


Google Settles With France: No ‘Link Tax,’ But €60 Million Media Fund

2013: The settlement ended quite loads of months of debate over France’s plan to fee Google for linking to French news content.


Google Submits Formal European Antitrust Settlement Proposal

2013: The proposal was required to address four “areas of topic” – “search bias” and “diversion of traffic”; contaminated use of third-social gathering content and critiques by Google; third-social gathering publisher exclusivity agreements; and portability of advert campaigns to other search platforms.


Microsoft Sued By Company That Obtained Patent Lawsuit In opposition to Google In 2012

2013: The 2 patents (first and main save issued in the early 1990s and owned by Lycos, which later purchased them) pertained to the ranking and placement of adverts in search results.


The Lead Up To the Vivid Bowl: How Are We Taking a assume?

2013: Answer: On more than one devices. For knowledge on the soccer teams, recipes and snacks.


Search In Pics: The Google Industry Card Collection, Silver Android Statue & Golden Gate Bridge Pin

2013: Potentially the most modern shots displaying what folks eat at the search engine companies, how they play, who they meet, the save they communicate, what toys they enjoy got and more.


French Court Fines Google $660,000 Attributable to Google Maps Is Free

2012: Google remained “overjoyed that a free top quality mapping application is effective for both Cyber web customers and web sites.”


Google Pledges Crack Down on Unscrupulous AdWords Resellers

2011: Under the phrases, companies needed to present their purchasers with metrics on prices, clicks and impressions on AdWords at the least month-to-month, if no longer more in most cases.


Blekko Bans Content Farms From Its Index

2011: Blekko made up our minds to ban the head 20 junk mail web sites from its index fully, including ehow.com.


Hypothesis, Intrigue Surround Google’s Delayed Cloud-Tunes Song Service

2011: Licensing issues had delayed the service, no topic Google offering boatloads of money to song labels.


Google In the slay Provides Check-Ins To Latitude, With A Couple Twists

2011: Latitude could ship reminders to verify-in at locations whilst you advance, supported automatic check-ins at locations and automatically checked you out whilst you left a problem.


Google New Native Advert Category Invades The “7 Pack”

2010: The local alternate advert (“enhanced listings“) allowed a alternate to stand out with an “enhanced” presence on the draw or in the draw-connected listings on the SERP.


The Most original On Google News Sitemaps

2010: News publishers had thru April 2010 to change their news sitemap to accommodate the brand new protocol.


Describe: Google To Bring More “Transparency” To AdSense Revenue Sharing

2010: Google gross sales boss Nikesh Arora reportedly said that Google would purchase into consideration giving more transparency about income splits in AdSense.


AP & Google Attain A Deal – Kind Of

2010: Google and the Associated Press reached an agreement permitting Google to continue the use of AP content. But whether right here’s a long-time length agreement was unclear.


SEOmoz Leaves The Consulting Industry To Focal point On Design

2010: The SEO agency had no longer too long previously launched Delivery Draw Explorer and equipped a diversity of SEO tools.


Can Google Kill Microsoft’s Cyber web Explorer 6?

2010: Google presented they may be discontinuing their support for “very extinct browsers.”


US Appeals Court Permits Google Avenue Leer Trespass Lawsuit To Continue

2010: The Insensible couple had first sued Google in early 2008 for taking photos of their suburban Pennsylvania house, which was on a clearly marked non-public avenue.


2000 In Evaluate: AdWords Launches; Yahoo Companions With Google; GoTo Syndicates

2010: Famous events from the year 2000 in particular person search.


Can Searchers Win The Superbowl?

2009: Search engines like google and yahoo and web sites aloof had quite loads of room to enhance in repeat to join with searchers.


Scoring The Superbowl Commercials & Search: Attain Broadcast Entrepreneurs Win Online Acquisition?

2009: It was the year of the microsite.


Microsoft Makes $45 Billion State To Buy Yahoo

2008: Microsoft was willing to repeat $31 per share to Yahoo’s board of directors to spend the company, a deal doubtlessly price $45 billion. (Yahoo not at once rejected this repeat – and it wouldn’t be the closing time.) More protection of the repeat:


Mine The Web’s Socially-Tagged Links: Google Social Graph API Launched

2008: The API allowed developers to survey socially-labeled links on pages and generate connections between them.


“Delivery Network” A Reality, C Block Of 700MHz Spectrum Hits $4.6 Billion “Reserve Price”

2008: Successfully, the principles required that “any simply particular person application” should be allowed to salvage entry to the C Block broadband network.


Up Close With Yahoo’s New Delete URL Characteristic

2007: Pages would continue to be crawled, they excellent wouldn’t salvage indexed.


Google News Engine Bugging Out

2007: It was returning 500 errors, graphics weren’t loading and searches weren’t working.


National Pork Board Goes After Breastfeeding Search Marketer

2007: The National Pork Board notion one of her project’s T-shirts violated their trademark on the phrase “The Assorted White Meat.”


Google Fensi: Google’s Asian Social Networking Draw?

2007: Change into once it a social network? A game? Or service. We are able to also by no technique know.


Marchex Launches Evaluate Aggregation Characteristic ‘Delivery Leer’

2007: Delivery Leer aggregated particular person and expert critiques and generates a dynamic summary in roughly a single paragraph.


Google To Kick Off X Prize’s Next Fundraising Marketing campaign

2007: X Prize’s mission was to “build radical breakthroughs for the wait on of humanity.”


Aussies Flip Out For Battle Of Sydney; Google Will get Shot Down

2007: Google’s flyover to snap imagery of the Sydney panorama and residents didn’t bound as deliberate.


From Search Marketing Expo (SMX)


Previous contributions from Search Engine Land’s Topic Topic Consultants (SMEs)

These columns are a snapshot in time and enjoy no longer been updated since publishing, except well-known. Opinions expressed in these articles are these of the author and no longer necessarily Search Engine Land.


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