Riddhi Jain – Author Biography
NeceSera is the brainchild of Riddhi Jain. She based NeceSera within the year 2017 after her graduation.
Riddhi holds a Alternate Administration stage in Advertising and marketing and Knowledge Programs & Operations Administration from Goizueta Alternate School of Emory University in Atlanta. After returning to India (Delhi) following graduation, she used to be supposed to transfer to Mumbai for a unheard of job in marketing. Sooner than altering cities, Riddhi spent her last month in Delhi helping out the household garment industry. That is when she realized that the apparel industry in India lacked high quality, pleased apparel. This realization led to the delivery of NeceSera.
Hailing from a marketing background, she used to be assured of growing the most pleased yet contemporary loungewear price. She vital to play with pleased materials and sublime designs which might presumably well ring a bell with the young, awarded millennials. Began off with the handiest belief of growing nightwears, the title ‘Sera’ used to be thought of. Though this is in a position to dangle handiest restricted the emblem to present consideration to one area of loungewear hence the word ‘NeceSera’ came into existence from the word ‘Obligatory’, one thing that is terribly famous for every lady’s life.
Riddhi intends on making NeceSera a one-end destination to ‘Notch up your Comfort’.