Google Says Don’t Change URLs When Replacing Old Content With New Content

So as to illustrate you made up our minds to update the content on a page to your web space, the content is easy out dated and desires a serious revamp. Whenever you occur to update the content, it doesn’t imply you wish to construct that new content on a new URL, you could maybe maybe furthermore valid update the content on the existing URL. In fact, Google recommends it.

John Mueller stated on Twitter ” I’d valid replace the content on the existing URL.” “Altering URLs adds pointless complexity in most circumstances,” he added.

Whenever you occur to assign occur to construct the content on a new URL and redirect the extinct URL, that is swish – but there is no must assign that.

I kind no longer realize why the webmaster thinks they must make say of a new URL but that is for a assorted seek recordsdata from.

Listed below are the tweets:

TBH I'd valid replace the content on the existing URL. Altering URLs adds pointless complexity in most circumstances (and adds uncertainty of canonicalization – which URL is chosen). That stated, doing what you talked about is swish when you could maybe maybe savor to alternate URLs.

— John ☆.o(≧▽≦)o.☆ (@JohnMu) Might well perhaps also 2, 2018

Dialogue board discussion at Twitter.